Delivery of six at-risk mobile projects for publishing agencies

Condé Nast had a series of six mobile app projects being developed by near and off shore teams and managed by internal staff in New York. These were part of a broader tranche of mobile projects for the American and EMEA markets being produced at the time*.

These specific projects were at-risk for completion and potentially not meeting the business requirements – or audience needs. The projects were envisioned and planned as full-featured native apps with extensive haptic interactivity, but delivery efforts were hindered by a lack of resources and required skills. We also needed to avoid having markets and brands releasing products without a unified global approach by Conde Nast.

Sheila was asked to come in as an Interim Mobile Project Director to lead on the immediate delivery of the six projects, while also consulting with management on an effective delivery process going forward. All six projects were recovered, and successfully delivered to requirements.
(*please note that due to the sensitive and commercial nature of these products, examples cannot be provided here)